unctional Fitness is a 15 year old brand that believe in fitness awareness. They believe that traditional marketing is important but would love to take their brand awareness to the various social media platform and market it to the younger audiences. Stressing on the fact that they are flexibility and the dynamic, a on-going trend setter in the fitness industry.
Functional Fitness is set out to train and educate audiences about the importance as well as the beauty of fitness. Their strength and brand positioning is shifted to a model and sophisticated look and feel.